Two designers called Ryan and Eddie From the Dr. Me studio in Manchester came into college today they are a multi-disciplinary studio. The reason they call themselves a multi-disciplinary studio is because they think that if they call themselves 'Graphic designs' it limits what type of clients they receive as many people won't understand what they can do if they limit themselves to just Graphic designers. Ryan and Eddie met at uni and when they graduated they set up there own studio almost immediately as a collaboration. They told us that they do a lot of Record sleeves, Poster art and they make sure they have time to take part in self directed work. They focus there time working in the music sector. As a collaboration they prefer to make things by hand rather then rely on computer software. They advised us that its so important to keep in touch with clients after we have completed the work and building that relationship is essential, if they need any more work.
As a collaboration they are currently taking part in a 365 days of collage project where they make a collage everyday and sell it online for £10. They like the idea that it is free to do whatever they want keeping them creative but also sometimes they feed into other projects.
Questions and Answers which were asked.
-Where do you source your imagery from?
Cut out of magazines, never off the internet as it makes it seem more hand made.
They both spent time in New York with a designer called Mike Perry whom they learnt a lot from.
-Why did you leave New York?
Visa purposes, you can only stay in New York for 90 days on a non working visa
-How do you approach projects?
As cliche as it sounds looking around, If you see a pattern on the wall then take a photo of it, it might come in handy at a later date. As we work in music taking something from the sounds is vital especially for record sleeve design.
-Did you collaborate at uni?
No, we did majority of our uni projects separately, as one of them prefers working with paint whilst the others passion is collage.
-Is there any other type of design you don't like?
Re-branding, going straight to the computer is literally the worst. Always start in the analogue and move into the digital.
-Do you do any work not in the music sector?
Yes, Elephant Magazin e, Manchester international festival asked us to design a stop motion graphics but they prefer to work in the music sector.
-Do you have a system when collaborating ?
Its quite organic and natural, they tend to do there own thing but always asks each others opinion, then when they come together they have more options for there client . They have conversations about the brief, working out how they are going to interpret it etc. If they client decides they like design 1 and 5 for example, and one belongs to Eddie then the other design was done by Ryan they decide to merge the two together.
- Would you ever do any work for free?
Trust your gut when it comes to money, Just because a project has no money doesn't mean its going to be a horrible job as there might be loads of money offered for one brief but it could be a terrible brief. for example if u get a brief to design cigarettes packaging do you really want to be known for designing cigarettes.
-Why are you called Dr. Me?
Anagram, but we do also use scalpels a lot. Thinking about a name is really important but if u choose to do something funny then sometimes u might look a bit daft.
-Have you changed much from being a student to a real designer?
Forget about being a student straight away, start making contacts straight away. Still learning how to be a real person. Get your head in the right place straight away. Getting a studio straight away helps.good place to go for 7+ hours then can leave your work behind.
- Do you have an hourly rate, how do you charge?
Project charge, ask client what the budget is, how many days will it take ? 3 days i think £1000 if they say that is too much then u need to compromise and come to some sort of agreement, but it depends on the brief.
After the meeting with them, they then briefed us on 3 projects
A Day in the life of Dr. Me
They put us in a collaboration so I was working with Roxxie.
Brief 001
Create a vinyl cover from the email below
"we're gonna be releasing a limited edition 12" of a mix evian christ made last year called duga-3...
We were discussing artwork concepts and josh wondered if there was any way you could graphically represent the 10hz tapping sound that makes up the digs-3 transmission?
Important to mention right now is that we don't have lot of time to do this, as this release is intended for record store day and they have super tight deadlines, so we need this by the end of today?
Dimensions 12"x12"
So to start of with we listened to the songs and discussed with each other our first thoughts and what the song reminded us off:
Dramatic
Trippy
Hypnotic
Kalaidascopes
Wind Chimes
Screechy
Busy
Circular
Ambient
Underwater
Tapping---10hz
Motorway-Traffic-Tunnels
We then researched to find out what Duga-3 was:
Russian steel yard with the nickname Russian WOODPECKER, Radio waves. Visually the structure was busy and very linear.
Imagery we used:
Imagery we used:
Using the idea that it was called the russian woodpecker I put forward the idea of using the woodpecker and the use of lots of lines. So we then printed these images off.
This is then what I started doing :
I wanted to build the woodpecker up of loads of lines, that replicated the Duga-3
This is then what I started doing :
I wanted to build the woodpecker up of loads of lines, that replicated the Duga-3
The woodpecker replicates the the structure and it is holding the straight lines which represent the 10 hz tapping noise coming away from it.
I don't have Roxxies development however she used the same woodpecker then rotated it around a certain point to signify that there would be loads of lines crossing over like the duga 3 but also in a circle to represent the above image where the aerial view is a circle.
This was the final outcome:
Dr.Me advised us that we should change lines from black to white and then put it on a black background. It also reminds me of a speaker which goes well as its music.
Brief 002
Create a poster from the email below:
Hey new poster please
ODONIS ODONIS + Guests
Weds 18th April
Kraak Gallery
www.ticketline.co.uk
www.seetickets.com
www.wegottickets.com
Picadilly Records
Oh! Please have Saint Coltrane support......
Final Outcome:
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